SME
IPO ·
NSE SME
Simca Advertising Ltd
Listed
Incorporated in June 2022, Simca Advertising Limited provides advertising services, with a focus on Out-of-Home (“ OOH”) media in Mumbai and Maharashtra.
Issue details
Price band
₹174 – ₹183
Face value
₹10
Lot size
600 shares
Minimum investment
₹2,19,600
Issue size
₹58.04 Cr
Fresh issue
₹55.13 Cr
Offer for sale
—
Issue type
Book Built
Exchange
NSE SME
Key dates
Opens
8 May 2026
Closes
12 May 2026
UPI mandate cut-off
5:00 PM on 12 May 2026
Allotment
13 May 2026
Refunds
14 May 2026
Shares in demat
14 May 2026
Listing
15 May 2026
Subscription and listing
Subscription
68.94x
Listing price
₹156
Registrar
MUFG Intime India Pvt Ltd
Lead manager
Socradamus Capital Pvt.ltd.
Subscription by category
Total
68.94x
Total applications
82,609
Anchor investors
Amount raised
₹8.04 Cr
Bid date
7 May 2026
50% lock-in ends
12 Jun 2026
Rest lock-in ends
11 Aug 2026
Listing day
Issue price
₹183
Open
₹156.00
High
₹163.80
Low
₹148.20
Day close
₹163.80
Listing gain at open
-14.75%
Issue structure
Shares reserved per category and share of the total issue
QIB Shares Offered
9,27,000
29.23%
Anchor Investor Shares Offered
4,39,200
13.85%
QIB (Ex. Anchor) Shares Offered
4,87,800
15.38%
NII Shares Offered
10,29,600
32.46%
bNII > ₹10L
6,85,800
21.62%
sNII < ₹10L
3,43,800
10.84%
Retail Shares Offered
10,56,000
33.30%
Market Maker Shares Offered
1,59,000
5.01%
Total Shares Offered
31,71,600
100.00%
Finaccle’s quick read
Apply
FY25 income up 52%, PAT up 73%, ROE 38.08%, post-issue P/E 15.39x.
A rules-based screen of growth, margins, debt and valuation, built from the offer document and data on Chittorgarh.com. It is for information only and is not investment advice or a recommendation to buy or sell. Read the RHP and speak to a SEBI-registered adviser before you apply.
About the company
Incorporated in June 2022, Simca Advertising Limited provides advertising services, with a focus on Out-of-Home (“ OOH”) media in Mumbai and Maharashtra. The company provides a range of OOH advertising options, including hoardings, gantries, bus panels, shelters, kiosks, utilities, and vinyl signage, to help brands connect with audiences in public spaces. The company serves a diversified client base across multiple sectors, including advertising agencies, entertainment, real estate, fashion and lifestyle, insurance, and government organisations.
Founded
Promoters
Promoter holding
Financial performance
Period
PAT
ROE
38.08%
ROCE
50.89%
Debt / equity
—
PAT margin
13.73%
P/E post issue
15.39
Market cap
₹219.08 Cr
Use of IPO money
Purchase and installation of LED (Light-emitting diode) screens
₹12.72 Cr
Funding for strategic collaboration with Capital World Media Services Pvt.Ltd. (CWM) for monetization of 20 LED digital advertising screens
₹5.00 Cr
Funding the incremental working capital requirements
₹23.50 Cr
General Corporate Purposes
₹8.41 Cr
Issue expense
₹8.41 Cr
Strengths
✓
Revenue up 52% in FY25 to ₹75.09 Cr
✓
PAT up 73% in FY25 to ₹9.98 Cr
✓
PAT margin of 13.73%
✓
ROE of 38.08% and ROCE of 50.89%
Risks to watch
!
SME platform: large lot size and thinner trading liquidity
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Last updated:
Information is compiled from exchange notices and the company’s offer document. It is for general information only and is not investment advice or a recommendation to apply. Read the prospectus before investing.